A scientific study conducted in the Netherlands, by Johan Karremans of the University of Nijmegen, discovered that subliminal messages work effectively when they are goal-relevant. Karremans’ team openly admitted that subliminal messages can affect the choices of people who are subjected to them without their knowledge.
Another study by Dr. Bahador Bahrami, of the UCL Institute of Cognitive Neuroscience and the UCL Department of Psychology also confirmed that subliminal messages can affect us.
In a study by Dukes University and the University of Waterloo researchers concluded that subliminal advertising is a great deal more effective than normal advertising.
Now the UK have taken this subliminal research a step further by trying to ascertain what type of subliminal messages are more powerful.
A recent scientific study was performed to test the effectives of subliminal stimuli and to ascertain if subliminal messages really do work, by Professor Nilli Lavie from University College London.
Lavie and his research team were not surprised that the subliminal messages were registered by their 50 volunteers as previous studies by credible universities had already shown that this is indeed the case.
However what the team were surprised to find was that negative subliminal message shave a greater impact on us than positive ones!
Not only does this study also prove that subliminal messages work but the researchers at University College London are quite clear that their findings show a marked difference in how subliminals work depending on the way they are used.
Each volunteer in the 50-strong study was exposed to one word subliminal messages which were flashed for less than a second on a computer screen.
This is much too fast for a person to consciously determine what word is being shown and in some cases people would not even realise that anything had been flashed on the screen at all.
After each word was flashed the participants were asked to categorize the word they had just “seen” as good, bad or neutral.
The researchers had previously allocated words to each group with words like “ear” and “kettle” being neutral, while “agony” and “murder” were categorized as being bad. Words like “flower” and “peace” were categorized as being positive. Participants were also asked how certain they were that their answer was correct.
The participants recorded 66% accuracy in identifying negative subliminal words!
According to Professor Lavie, who conducted the study, our ability to identify negative words that are flashed subliminally is probably due to our natural survival instincts that are a direct result of evolutionary processes within our species.
Levie is quotes as saying, “We can’t wait for our consciousness to kick in if we see someone running towards us with a knife or if we drive under rainy or foggy weather conditions and see a sign warning ‘danger’.”
He points out that subliminal stimulus is constantly being processed by the subconscious mind and only gets brought to our conscious attention when it is needed.
Anything that the subconscious mind connects to danger or a risk to our safety will obviously be given priority!
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The Truth About Subliminal Messages & Their Ability to Create Change
What are subliminal messages and what is there such controversy around their use?
Subliminal messages are messages that are masked behind music, images or other media to hide them from the conscious mind. They are then picked-up directly by your powerful, but highly impressionable subconscious mind, where they are rapidly absorbed, assimilated and used to create new beliefs and behaviours that can dramatically change your life.
So how can you use subliminal messages to change your life?
Subliminal messages act as commands for your mind because they are sent in such a way that they bypass the critical functions of your conscious mind.
In most situations it is your conscious mind that determines whether something should be passed to the subconscious mind or not through its reasoning faculties.
Therefore, by bypassing this critical, analytical function of the conscious mind, with subliminal messages, you can directly program the subconscious mind with anything you want.
Subliminal messages are typically delivered as extremely quick flashes of text or via masked voices on subliminal CDs or MP3.
As the conscious mind is busy doing other things and is focused on other tasks these commands go unnoticed, or are only barely noticed but not comprehended.
However, your powerful subconscious notices and registers everything!
Subliminal messaging are based on an entirely safe technology that has been used for decades to create real, lasting changes and benefits in hundreds of thousands (if not millions) of people.
It is a perfect personal development tool for anyone who does not have the time, or inclination, to use hypnosis, practice meditation or dedicate themselves to 30 minute daily visualization exercises.
Repetition is the key to getting good results from subliminal messages.
The usual time period for receiving positive, and permanent, results is about 30 days.
However, because subliminal messages require no effort on your part a 30 day subliminal plan is easy to follow; you just listen to your subliminal messages everyday while doing other things.
For this reason visual subliminal messages flashed on your computer screen have become very popular. You just choose your subliminal messages hit start and set the program to run every time you boot-up your computer.
Then you can forget about it and allow the messages to effortlessly seep into your mind at the every deepest level.
What could be simpler than that?
Today, subliminal messages are a very is a popular method for self improvement wit a vast array of titles covering everything from the usual, like gaining more confidence, to the downright bizarre.
Personal development gurus and celebrities have realized the vast potential that subliminal messages have for reprogramming the mind with famous people such as Anthony Robbins, Tiger Woods and Derren Brown actively promoting their use and effectiveness.
Although there has been a debate raging about their effectiveness for decades they remain extremely popular with mounting evidence to suggest they are one of the easiest and most powerful ways to influence the mind!
In fact in November 2005, the Journal of Experimental Social Psychology stated that subliminal priming positively affected after scientific studies concluded that they do affect the brain!
This was later confirmed in March 2007, at the University College, London, when researchers showed that subliminal messages definitely affect the brain!
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How To Use the Covert Persuasion Technology in Advertising to Improve Your Life
Persuasion tactics have been employed in advertising for many years.
In fact for decades the marketing industry has actively sought ways for influencing potential customers in ways that may appear underhanded or even mind controlling.
Subliminal messages and covert persuasion have been extensively researched, tested and used in advertising campaigns across the world even though they are supposed to be banned in the UK, the USA and Australia!
Although we will probably never gain access to the data that advertising and marketing corporations have accumulated about the effectiveness of subliminal persuasion techniques in advertising we can be sure that they work or else the billion-dollar marketing industry wouldn’t still be using them!
If you do not believe that subliminal stimuli can influence your behaviors and affect your preferences then I urge you to think about what I am going to tell you very carefully.
If you are even an average television viewer then you will have seem multiple advertisements.
You may, or may not, be aware of the vast cost involved in creating and transmitting commercials, billboard advertisements or advertisements of any kind for that matter.
Just a small advertisement in a small publication with limited readership can cost thousands of dollars.
So imagine what a full spread advertisement in a leading magazine costs!
Now companies do not spend huge sums of money on advertisements without ensuring that they get the best coverage and return on their investment possible. Makes sense, right?!
Every small item of a photo shoot set is accounted for and placed in an exact and prearranged position for maximum effect!
Even after filming, or photography the finished articles is studied closely and changes made on a computer through an expensive editing software package.
Nothing is left to chance.
This is why creating an advertisement costs so much money.
Then the costs of the running of the advertisement are added to the overall cost. This can make just one advertisement for just one product cost hundreds of thousands of dollars.
So, do you really think they would use subliminal persuasion in such an expensive production if it didn’t work?
We both know that they would not. Do a simple Web search for “subliminal messages” and see for yourself just how much it is used in advertising!
Well, do you realise that this very same technology is available for home use?
You can use subliminal persuasion products to improve almost all areas of your life through the aid of self improvement subliminal recordings.
The latest version of the popular subliminal recording comes jam-packed with 21st century audio technologies to ensure fast and effective subconscious programming for maximum results!
The very best subliminal CDs are capable of training your mind to change your behaviors and attract almost anything you want into your life.
These are stealth products that have to be used and experienced to be believed!
You can also create your very own custom subliminal messages specific to your unique situation and your personal needs and desires by using advanced subliminal software.
Even though this software is extremely powerful and could be life-changing it is very cheap and easy to use.
The advantage of buying software that allows you to create your own subliminals is two-fold.
You can easily customize your subliminal messages to your specific needs and also use your name in them and you will also have no need to purchase another subliminal product again!